East Brunswick, NJ is one of the fastest growing suburban areas in central Middlesex County. Today, with an estimated population of between 45,000 and 50,000 residents within an approximately 23 square miles, it has a multitude of residential developments, shopping centers, industrial parks, apartment complexes, condos, town houses and hotels. There is also the twin tower center - two 23-story office high rises and a 14-story hotel.

Fire Protection in East Brunswick, is provided by three independently organized fire companies. While the Old Bridge Volunteer Fire Department protects the southern part of the township, the Brookview Volunteer Fire Company protects the western portion. East Brunswick Independent Fire Company covers the northern half of the township.